Consulting

Social media is transforming the way we communicate and the way people receive health information. As healthcare professionals turn to social media to grow not only their following, but personal brands and platforms, there's a a unique opportunity for healthcare workers to use social media to promote health equity, cultural competence, and health education.  Let

Plan of C.A.R.E., our signature, 4-step method that teaches healthcare professionals how to use social media to promote health equity through 

Content

Accessibility

Responsibility

Education

During this workshop, we take a look at the opportunities and challenges that social media presents for health promotion. 

Healthcare workers will learn how to create a 4-step Plan of C.A.R.E. for their social platforms.

You will:

• Gain knowledge on the importance of language for multi and cross cultural audiences and why it's essential for promoting inclusivity.
• Hear from healthcare influencers and leaders who use social media to promote health equity and acess to care. Best practice examples will be shared.
• Consider new ways to apply your knowledge, experience, and credentials to disseminate evidence-based information and debunk misinformation in order to more effectively and responsibly communicate with a diverse audience.
• Learn how to create socially responsible content and social media best practices for growing your brand, so that you can partner and collaborate with brands.